!A Natural Perfumers Journal White Witch®

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Name: Ruth Ruane
Location: Galway, Ireland

I am an entrepreneur, a natural perfumer, a graphic artist, a creative writer and a baker. I have a long list of business enterprises which I started, the most successful to date being, Blasta Foods (sold and still in operation) White Witch (trademark) Nature's Nexus Online Magazine and Loewen Media (graphic design). I also write for PerfumeCritic.com. Natural Perfumery is one of my greatest passions.

Click here to visit whitewitch.ie

Sunday, January 27, 2008

Handmade Jaguar's Breath Incense

Everybody here at White Witch was so impressed by the standard of Nathaniel Musselman's Kyphi that we wanted him to make something new especially for us. Kyphi is used to relax and help sleep so we asked for something that was going to stimulate and excite and fire people with enthusiasm. We wanted an incense that could be burned at celebrations, at parties, while doing creative work and while dancing, singing and studying. Our expectations were exceeded by miles as Jaguars Breath suits it all and so much more.

Nathaniel began his investigating and studying for the project. He kept us informed every step of the way. His passion and his attention to detail go hand in hand with his creative genius. Every ingredient used was chosen with care and attention to purity and quality.

Jaguar's Breath is Mesoamerican inspired and heavily influenced by Aztec and Mayan components. Nathaniel began the arduous task of experimenting with different blends and materials. Jaguar's breath has been described as shamanic, and narcotic, the perfume from the smoke is tenacious, evocative and wild. The whole project took six months to complete. There is a wet version and a dry version. The wet version contains vanilla infused honey and mezcal.

A friend, Kathy Robles came up with the idea that we could donate a percentage of our sales to a wildlife conservation program. We became very excited as Nathaniel had expressed his wishes when we were in early stages of product development that some good would come from the whole project. So when Kathy came to us with details of the Northern Jaguar Project we thought it was perfect. Kathy took care of making contact with the conservationists that were working on the program and sent them some samples. They loved the incense and were enthusiastic for us to get going. So here we are and we are happy to announce that 10% of all proceeds from the sale of Jaguar's Breath goes to the Northern Jaguar Project.

Buy the wet version now for €4.00, it comes in a wooden box hand painted with dragons blood resin.

Buy the dry powder now for €3.75



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Wednesday, January 23, 2008

A very new and very cool website

A resource compiling everything nature related. If you are interested in Natural Perfume, Herbs, Essential Oils, Aromatherapy, People, Sustainable Housing, Natural Beauty Products, Animals, Complimentary Therapies, Green living, Organic Gardening then this is a place you will enjoy visiting......here's a little taster

Natural Perfumes~ by Ruth Ruane

Image Natural perfumes, are complex creations based on the artistic vision of the perfumer or nose.

Natural perfumers' materials include concretes, tinctures, macerations, essential oils, pressed oils, resins and absolutes, and the perfumes can take anything from 6 weeks to 6 years or more to complete....continued on Nexus


Come over and see the very new and very classy cool site: NaturesNexus.org

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Tuesday, January 15, 2008

A Beautiful Accord

Lately labdanum has been calling to me, from the shelf. I have a smidgen of Mandy Aftels labdanum which I am saving as there is nigh only a drop or two left. I have a thick golden syrup colored labdanum which was bottled by A Little Ol' Factory and which I like well enough and a dark molasses like labdanum by Eden Botanicals. I also have a sticky tar like black raw labdanum which is mouth wateringly delicious to smell. So calling to me they were for over 2 weeks and tonight I answered. I went to my organ and I took down the dark labdanum from Eden Botanicals and it cried "the boronia, the boronia". I took a little vial and I let that voice tell me how many drops of each to put in the vial and what a wonderful beautiful accord they made together. Suddenly the labdanum isn't labdanum, and the boronia isn't boronia. It's something else, something new. Its light and dark, like day and night. It's rich and warm. It's smooth and sweet. Then the cedarwood shouted at me, I thought, no not cedarwood...well actually the cedarwood didn't shout at all. What really happened is this: I looked up at the top shelf of my organ to where I kept my top notes. I thought to myself, the right top note could turn this smooth sweet light darkness into a velvety sky, a sky that one looks at and is not sure if it is the evening or the morning light. A velvet twilight. So I took down the cedarwood, Mandy Aftels cedarwood, and with the addition of a couple of drops I found that I was correct. I have indeed created an accord of velvet twilight.

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Saturday, January 12, 2008

Competition on NATURE'S NEXUS


Competition open to all registered members of NATURE'S NEXUS.
To join NATURE'S NEXUS click here

On NEXUS today

  • Help me choose an oil? ~ Grandmajo has to choose between 4 oils, which one should she pick and why?
  • NEXUS Competition ~ An exciting competition, enter as many times as you like to win.
  • Irish Weather ~ Well are you wearing sun oil or wellington boots or both? We want to know.
  • What's it like for you? ~ What's your view of NATURE'S NEXUS? Tell us what you think.
  • Raw Materials for perfumery ~ Violet Flowers Half Price...
  • Collectors items ~ Nexus Buy and Sell now open for business, if you are selling let us know.
  • Books to sell... ~ Bookshelves getting too heavy? Need some extra cash? Doing a spring clean?
  • Sell it here.
  • NLP ~ Definition of NLP...But does it help you to understand what it's all about?
  • What makes musk? ~ A question about musk, why do some people get headaches from it and can't stand to wear it, and other people love the stuff and can't get enough? Do you have any idea why?
  • A LIST OF STUFF NOT TO TRY TO TINCTURE ~ One persons experience is that jasmine doesn't tincture well. Have you had the same experience?
  • Straw Bale house ~ Well who woulda thunk! A house made out of hay, maybe they got the idea from the one of the three little pigs. Question is would it keep out the wolf?
  • What is your favorite perfume? and why? ~ Do you like a Musk, Charlie or Chantilly or something else?
  • Tarot Decks...which one do you have/ love ~ Choosing a tarot deck? Choose the one you can connect with.
  • Grasse Perfume Museum ~ Visit a perfume Museum.
  • Dilutions, which oils and how much? ~ Discussion on dilutions, do you dilute or use the oils neat? Which ones do you dilute?


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